This is an ALL AGES event open to any photographers (pro, amateur, hobby, etc)
Please note: Since this class is a seminar only, you can attend live in our Melrose store location or streaming (via zoom). Please let us know after signing up which way you will be attending.
OVERVIEW
As a photographer you want to focus on creating images, but a camera is as important as business practice in the career of any working photographer. From those who want to sustain a hobby to those already making a living as a full-time photographer, being successful is half business knowledge and half photographic knowledge. The daunting unknown of the business side of photography can seem limitless, confusing, and stressful when you want to focus on creating.
In Business In F/22 (get it?, you get it!) Jeremy will be teaching the business side of being a photographer from the beginnings such as breaking into the industry, getting your foot in the door, the ins and outs of concert photography, getting your work noticed and finding your voice as a photographer to more seasoned knowledge such as how to properly quote job rates, negotiate, read and write contract agreements, touring, and what conditions you need to make sure are met before you hit the road, how to best sell your work editorially and commercially time and time again, even getting paid multiple times for a single job, retaining clients and so much more. Jeremy will also be covering the best ways to turn photography from a part time hobby into a career and what crucial steps you should take to get there, how to turn your work into artist approved physical art that you can sell, how to properly market both yourself and your work physically and online. Additionally, he will be going over some photography etiquette, how to create additional revenue streams with your work, and making sure you are fully protected from anything that could harm you or your career and so much more. Aside from all of the good things, he will go over each and every major mistake he’s made along his career and what he would have done differently to correct it. Jeremy will go over every hurdle he’s faced so you don’t have to, and will talk about all the hard times he didn’t have to go through if he had the knowledge he has today. In this seminar, Jeremy will give you all the business tools he can to help bring the blur that is the business of photography into tack sharp focus.
TOPICS COVERED
• Breaking Into the Industry
• Getting Published/Getting Paid
• Touring as a Photographer
• Setting Your Rates for Success
• How to Sell Your Images
• Making a Living with Your Photography
• Marketing Yourself and Your Work
• Contracts, Agreements, and Licensing
• Deliverables and Expectations of Work
• Booking the Shots you Want
• Protecting Yourself and Your Work
• Creating Additional Revenue Streams in Photography
• And Much Much More!
WHO SHOULD ATTEND?
Anyone with an interest in photography will gain much from this program as will anyone interested in the business side of photography. While the focus of the business is music photography and music portraiture, much of the business of photography is transferable.
ATTENDING LIVE OR ATTENDING ONLINE
You can attend this workshop live in our Melrose store location or online via Zoom. While we’d love for you live in store, we understand if you cannot make it. Please let us know upon signing up if you will be attending via Zoom.
ABOUT OUR WEEKEND OF WORKSHOPS WITH JEREMY SAFFER
Business in Focus is the first day of our weekend workshops with Jeremy Saffer. Thursday is Business in Focus, Friday is Get the LED Out (LED Lighting only!), Saturday is Rock Photography: The Cover Shot & Photographing the Feature, and Sunday is Totally Tubular: Gothic Portrait Edition (featuring all Tube Lighting). If you would like to sign up for all four days at a discounted rate, make sure to choose the Four Day Option!